I was responsible for the visual design and user experience design; working with the art direction, info structure and conceptualization.

As the project went into production my assignment alternated between working with the system's loyalty program – called KrisWorld – and the design of all interconnected devices across the flight classes.

The in-flight entertainment system launched 2018 aboard Singapore Airlines’ A380 and KrisWorld won the award for Best Personalization Innovation at the trade show APEX Expo 2018.